We’re officially less than 10 days away from the kick-off of Mustang Week Myrtle Beach Presented by CELSIUS and Hardee’s! If you’re heading down this year, here’s your official guide for the week to ensure you squeeze every drop of action out of your trip to the beach from September 1-6, 2025!
Five official events anchor the week—the Kickoff Party, Coyote Bash, Pony Up at the Grand Prix, the Official Car Show, and the Cruise-In—but anyone who’s been, knows the fun doesn’t stop there. The Mustang faithful keep the tires turning with a packed lineup of “unofficial events” before and after the main attractions, making this the kind of week where you almost don’t want to sleep.
Monday, Sept 1 – Kick-Off Party at The Landing at the Boathouse Presented by HP Tuners
Mustang Week shifts into first gear with the official Kick-Off Party at The Landing at the Boathouse with presenting sponsor HP Tuners. From 4 p.m. to 8 p.m., it’s all about catching up with fellow Mustang lovers, checking out your fellow enthusiasts rides, grabbing some food and drinks, jamming to live music, and picking up your registration gear. It’s the perfect way to ease into an action-packed week. Arrive at any time during the event as Mustang parking will be plentiful in the area.
Tuesday, Sept 2 – Coyote Bash at Suck, Bang, Blow Presented by HP Tuners
The energy ramps up at the legendary Suck, Bang, Blow from 5 p.m. to 9 p.m. for the Coyote Bash with presenting sponsor HP Tuners. While Coyote-powered Mustangs get priority parking, every generation and build is welcome. It’s a high-octane evening of Mustangs, music, good eats, and nothing but good vibes with the Ford crowd. A Mustang Week provided shuttle will run from the mall lot during show hours for those looking to enjoy Coyote bash without cruising their own ride in.
It’s here where we’ll host the Glow Off — a competition where Mustangs can showcase their vehicle’s custom lighting setups. We’ll also host the Rev Battle – where the Mustang that racks up the highest reading on the decibel meter will take home victory. Both contest winners will go home with Mustang Week Merch!
Wednesday, Sept 3 – Pony-Up at Broadway Grand Prix
Looking for family-friendly fun? Head to Broadway Grand Prix between 12 p.m. and 5 p.m. for Pony Up at the Grand Prix — a Mustang-themed takeover loaded with go-karts, arcade games, mini golf, carnival rides, food stands, and more. This mid-week cruise-in also invites owners to stop by and showcase their rides, even if you choose not to participate in claiming a podium with your friends on the go-kart track.
There’s something for every age group from rookies to pros, and the Mustang Week merch booth will be fully stocked. Grab your tickets at a discounted price from the Mustang Week registration page.
Friday, Sept 5 – The Official Mustang Week Car Show Presented by Hardee’s
The Official Mustang Week Car Show takes over the Myrtle Beach Mall from 10 a.m. to 5 p.m. on Friday, delivering the biggest gathering of the week. You’ll see hundreds of Mustangs—from vintage classics to the latest models—lined up for judged classes, the Dyno Challenge presented by AMSOIL, vendor displays, music, and plenty of merch to take home. Whether you’re bringing your car or just coming to check out the scene, this is the centerpiece of Mustang Week.
Haven’t registered yet? Spaces are extremely limited! Lock in your car show entry or dyno spot today.
Saturday, Sept 6 – All-Ford Cruise-In Presented by Hardee’s
Wrap up Mustang Week Myrtle Beach 2025 with the legendary All Ford Cruise-In at Myrtle Beach Mall, happening Saturday from 10 a.m. to 5 p.m. This laid-back send-off welcomes all Ford-powered vehicles, bringing together classics, modern builds, trucks, and specialty Fords for one massive gathering. Featuring, music, vendors, and an awards ceremony to close out the week.
New for 2025, Mustang Week will introduce Vendors’ Choice Awards, selected by Carroll Shelby Racing, ROUSH Performance, Koni, Tremec, and RTR Vehicles from the cars attending Saturday’s Cruise In. These awards will be presented alongside Saturday afternoon’s main awards presentation, so be sure to stick around if you’ve shown your ride!
But Wait There’s More – Unofficial Mustang Week Events
Mustang Week isn’t just the five main gigs. Before and after, it’s a rolling festival. Here’s a quick run down of the unofficial Mustang Week events hosted by enthusiast clubs, individuals, and establishments in the area. For detailed information on each, head over to MustangWeek.com for further details.
Saturday, Aug 30
Two-Day Cruise-In with Coastal Carolina Mustang Club
– 2:30PM – 5:00PM at Greg Rowles Legacy Theatre
Sunday, Aug 31
Morning cruise-in at Bagel Port with the Carolina Mustang Club
– 8:00 am – 10:30 am at Bagel Port
7th Annual SES BMR Meet-&-Greet
– 11:00 am – 2:00 pm at Liberty Taproom & Grill
1st Annual Two Day Cruise In Event
-2:30 pm – 5:30 pm at the Greg Rowles Legacy theatre
Tuesday, September 2
Southeastern Stangs Team Shelby & Coastal Carolina MC Cruise In
– 11:00 am to 2:00pm at Liberty Tap Room & Grill
Cobra Sam & Beaver Bar Present The “Bucking Bull” Challenge
– 7:00 pm at Beaver Bar
Wednesday, September 3
Cruise In Bagel Port by The Coastal Carolina Mustang Club
– 8:00 am – 11:00 am at Bagel Port
Retro Meet with LUE Creative and SBB
– 5:00 pm – 10:00 pm at Suck Bang Blow
Thursday, September 4
Coffee & Camshafts Fueled by Modified Muscle Marketplace
– 9:00 am to 12:00 pm at the House of Blue Myrtle Beach
2nd Annual Classic Mustang Cruise-in
– 11:00 AM to 2:00 PM at Liberty Taproom and Grill
79-04 Mustang Meet
-12:00 PM to 4:00 PM at the Carolina Ale House
Mustang Week Ladies Meet
– 12:00 pm at The Barrel Sports Bar & Grill
Beach Party at the Shelby Hotel
– 5:00 PM to 10:00 PM at The Shelby Hotel Myrtle Beach
Cobra Sam’s Pitstop Present the All Mustang Rally
– 6:00 pm at Tandoori Tavern Surfside
Sunday, Sept 7
Cruise In Bagel Port by The Coastal Carolina Mustang Club
– 8:00 am – 10:30 am at Bagel Port
For full unofficial event schedule, head to our unofficial event page here: MustangWeek.com
Vendors at Mustang Week 2025
Mustang Week wouldn’t be possible without our incredible sponsors and vendors that keep the show on top each and every year! When heading into the Myrtle Beach Mall parking lot, be sure to stop by and check out the latest products and innovations from our 50+ sponsors and vendors at the event! The official list of vendors on site are:
5 Star Tuning
AlphaRex USA
American Racing (Hoonigan)
American Racing Headers & Exhaust
Auto Meter Products
Beach Church
Calimer Transmissions
Carnival Treats
Carroll Shelby Racing
Celsius
CJ Pony Parts
Croftgate USA
Cruise for a Cause
Ford Performance
Form Lighting (Diode Dynamics)
Foxy Event
Grundy Worldwide
Hagerty Insurance Agency Inc.
Hardee’s
House of Boost
HP Tuners
Jax Wax Charleston
Koni Shocks
Kurbside Katering
Longs Customs
Lou’s Custom Exhaust
MBRP
McLeod
MK’s Performance
ModifyMyStang.com
Mustang Club of America
Mustang Owner’s Museum
Passanante’s Home Food Service
Past and Present Tops
Randolph Sunglasses
Red Mirror Events
Roush Performance
RTR Vehicles
SAVE22
Seaside United Detailing Supplies
Shelby American Inc.
The Barndo Co
The Foundry Custom Signs
TJ’s Hot Dogs
TREMEC
UPR Products
Vengeance Clutch
VMP Performance
WD-40 (Nuffer, Smith, Tucker)
Whiteline Suspension
Yokohama Tires
If you’ve ever wondered what it’s like to be in Mustang culture’s living room—this is it. You’ll be in the heart of the community, snapping pics of fox-bodies and fifth-gens side by side, and swapping torque figures over a cold drink before you know it.
From Monday night’s Kickoff Party to Saturday’s Cruise-in send-off, this is a revved-up week of hanging and horsepower heaven. So throw on your favorite Mustang tee, bring your A-game, and enjoy the sites and sounds of Mustang Week Myrtle Beach 2025!
